Alannah Hill

Weekly article from: “More From Alannah Hill”. Vogue.com.au. http://www.vogue.com.au/fashion/news/more+from+alannah+hill+,3449

Alannah Hill has been described as the queen of Australia’s girly fashion. For more than a decade, Hill’s design have been noted for its feminine appeal featuring fabrics enshrined in floral arrays and satin finishes. These designs have not only caught on with alarming speed in Australia, but also globally. Competition from like designers in recent years, such as Arabella Ramsay, Alice McCall, Kate Sylvester and Caravana motivated Hill to branch out (Wells 2006).


In response to the growing competition, Hill introduced a corporate clothing line as well as couture formal wear. In Hill’s own words, the corporate line is described as “workwear for the sexy and wayward secretary” (Wells 2006). This new approach distinguishes it from Hill’s girly fashions which are decidedly feminine and were very much the brand that identified Hill’s style. According to Hill, the corporate line displays a “naughty secretary look” although a bit conservative with a small split or a “peek-a-boo bit of lace or a special twist like a bow at the back” and offset by “little puffed sleeves” (Wells 2006).


The Hill couture line are likewise intriguing. These gowns are designed using French fabric and decorated by buttons that are handmade and Swarovski crystals. These add-ons are demonstrative of the fact that Hill intends that her couture line are reserved for special occasions only. In fact, the couture line are known to have been purchased to serve as wedding gowns and/or bridesmaid gowns (Wells 2006).


Hill’s spring/summer 2010/2011 collection are an amalgamation of her girly, couture and corporate lines. The gowns appear to be light summer wear, with an intellectual, naughty and glamorous touch. The gowns for the most part are leggy and sequenced in floral arrays or hearts or some other feminine shape and are at once colorful and subtle (see Woolnough 2010).


 
 
 
sources:
Wells, R. (December 28, 2006) “Running Up That Hill”. The Age, http://www.theage.com.au/news/fashion/running-up-that-hill/2006/12/21/1166290681822.html
Woolnough, D. (August 5, 2010) “More From Alannah Hill”. Vogue.com.au. http://www.vogue.com.au/fashion/news/more+from+alannah+hill+,3449


picture: http://www2.pictures.gi.zimbio.com/Alannah+Hill+Runway+MAFW+UoWfSKXenakl.jpg

Marc by Marc Jacobs × Marc Jacobs

Weekly article from: Made his marc. Marc Jacobs CFDA Womens wear Designer of the year. http://www.vogue.com.au/people+parties/events/made+his+marc,3199

Marc Jacobs has been a huge name in the arena of women fashion designing. The fact is that the fashion designer has been getting various accolades in the domain of fashion world. Jacobs even have the rare involvement with The Council of Fashion Designers of America. 


The runway gallery collection of Marc Jacobs has been immensely popular. The collection has also been part of the online edition of the prestigious fashion magazine ‘Vogue’. 


The efforts of Marc Jacobs undoubtedly got the best recognition when he was named ‘Womenswear Designer of the Year’. His name in the fashion world is taken in the same breadth with that of Davis Neville and Alexix Bittar. 


With such recognition, it can be said that the hard work of Marc Jacobs have paid off well as the fashion world has accepted his initiatives which has also been tremendous popular among the target market. Marc Jacobs have huge fan following all across the globe and it is also true in the Oceania countries.

source: Vogue., 2010. Made his marc. Marc Jacobs CFDA Womens wear Designer of the year. [Online] Available at: http://www.vogue.com.au/people+parties/events/made+his+marc,3199
picture: http://fashionindie.com/wp-content/uploads/2010/04/marc_jacobs_2.jpg